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LAS VEGAS, Aug. 20 /PRNewswire/ — Selling Source, LLC has moved up 41 places to number 68 on the Inc. 5000 list thanks to rapid growth fueled by its unique business model. The only full-service provider of end-to-end online technology for specialty finance lenders, the company was ranked 109 nationally last year in Inc. magazine’s list of the 5,000 fastest-growing private companies in the United States.
Las Vegas-based Selling Source leapfrogged to number 68 with a four-year revenue growth rate of 2,494 percent. The company ranked 7th in the financial services category and 11th for companies with annual revenues of more than $100 million. It is one of only seven Las Vegas-based businesses on this prestigious list. Selling Source is one of a few firms ranked in the 2007 and 2008 Inc. 5000 because growth rates required to make the list are often unsustainable even for the most successful companies. London Bay Capital, a private equity firm based in San Francisco, acquired a controlling interest in Selling Source in December 2007.
According to Selling Source Chief Executive Officer Derek LaFavor, the company has enjoyed phenomenal growth in part because it alone offers online lenders a single-source platform throughout the micro-loan life-cycle. “Only with Selling Source do specialty finance lenders have an end-to-end solution to acquire, fund, underwrite and retain customers while increasing their overall lifetime value,” he said.
“Consumers needing micro-loans have been underserved by conventional lending solutions, a situation creating a gap filled by the specialty finance industry,” LaFavor said.
Selling Source offers an integrated suite of services forming a complete financial and marketing infrastructure — from back-end to online storefront — from which micro-lenders can run their businesses smoothly, efficiently and profitably.
This pioneering approach stems from the company’s groundbreaking principles defining the six phases of the micro-loan life cycle: loan management; consumer acquisition; lead sourcing and verification; modeling and data analytics; consumer retention management and second-touch marketing.
With this micro-loan life cycle as its roadmap, Selling Source provides lenders fully integrated customer communication and retention programs — including e-mail, text and direct mail — as well as loan management software. Along with its subsidiary companies and partners, Selling Source also features services that include:
— Lead generation and customer acquisition from PartnerWeekly.

— Credit reporting and data verification from DataX, Ltd.

— Data centers, co-location, hosting and disaster recovery from MarquisNet.

LaFavor also credits the company’s continued growth to its strategic acquisition of companies like LeadRev, Inc. — one of the industry’s top lead-generation firms — and other key businesses providing turnkey services for the online finance market.
“By bringing together companies, technologies, innovation and creativity, we have a single, all-inclusive package, making us a dominant force in our sector. This acknowledgement by Inc. magazine for a second year in a row is indeed an honor for which we are excited and grateful. Once again this award is a tribute to our talented and focused team members, our strong leadership and our cutting-edge technology.”
With the addition of LeadRev, Inc., Selling Source is expected to generate pro forma combined revenues in 2008 of approximately $175 million and EBITDA in excess of $40 million, representing an EBITDA growth rate of 35 percent over 2007. Selling Source was acquired in December 2007 by an affiliate of London Bay.
“Our second annual Inc. 5000 continues the most ambitious project in business journalism,” said Inc. 5000 Project Manager Jim Melloan. “The Inc. 5000 gives an unrivalled portrait of young, underreported companies across all industries doing fascinating things with cutting-edge business models, as well as older companies that are still showing impressive growth.”
The 5,000 companies that made the list reported aggregate revenue of $185 billion and median three-year growth of 147 percent. Most important, the 2008 Inc. 5000 companies were engines of job growth, having created more than 826,033 jobs since those companies were founded. Complete results of the Inc. 5000, including company profiles and a list of the fastest-growing companies that can be sorted by industry and region can be found at .
About Inc.com
Inc.com, the daily resource for entrepreneurs, delivers how-to guides, advice, tools, breaking news, and rich multi-media to help business owners and CEOs start, run, and grow their businesses. Inc.com offers dynamic marketing solutions to help advertisers effectively reach Inc.com’s audience of business leaders. Visit .
About London Bay Capital LLC
London Bay Capital LLC is a private equity firm based in San Francisco. It focuses on management buyouts of middle-market growth businesses in the U.S. and Europe. It invests its partners’ capital as well as funds it manages on behalf of one of the world’s largest family offices
About Selling Source, LLC
Selling Source, LLC, named number 68 on the 2008 Inc. 5000 list, up from number 109 in 2007, develops technology and marketing solutions for the specialty finance industry. Its affiliated companies offer turnkey lender solutions, data solutions, consumer communication services, prepaid and stored-value marketing solutions, consumer acquisition services, payment processing and infrastructure solutions including co-location and disaster recovery hot sites. For more information, please visit .
Contact: Ron Kalb
Selling Source, LLC
Phone: 702-851-9528
Mobile: 702-498-8916

Selling Source, LLC

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